{"id":7210,"date":"2025-01-20T17:09:52","date_gmt":"2025-01-20T17:09:52","guid":{"rendered":"https:\/\/www.blueleaf.com\/blog\/your-biggest-competitor-as-a-financial-advisor-isnt-who-you-think-it-is\/"},"modified":"2025-01-20T17:09:52","modified_gmt":"2025-01-20T17:09:52","slug":"your-biggest-competitor-as-a-financial-advisor-isnt-who-you-think-it-is","status":"publish","type":"post","link":"https:\/\/www.blueleaf.com\/blog\/your-biggest-competitor-as-a-financial-advisor-isnt-who-you-think-it-is\/","title":{"rendered":"Your Biggest Competitor as a Financial Advisor isn&#8217;t who you think it is."},"content":{"rendered":"\n<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/uB5pOfQNvBs?si=lsrAlIs-QXWu5UPZ&enablejsapi=1\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n\n\n\n<p>Your biggest competitor as a financial advisor isn&#8217;t who you think it is.<\/p>\n\n\n\n<p>\u2192 It&#8217;s not other advisors.<\/p>\n\n\n\n<p>\u2192 It&#8217;s not the Robos.<\/p>\n\n\n\n<p>Your real obstacle to growth is [pause] the media.<\/p>\n\n\n\n<p>\u2192 The media pushes negative news.<\/p>\n\n\n\n<p>\u2192 It plays on clients&#8217; fears.<\/p>\n\n\n\n<p>\u2192 And worse, social media creeps into grandma&#8217;s Facebook feed.<\/p>\n\n\n\n<p>Media competes for clients&#8217; attention and wins.<\/p>\n\n\n\n<p>\u2192 It warps their sense of reality.<\/p>\n\n\n\n<p>\u2192 It makes it hard for your messages to get through.<\/p>\n\n\n\n<p>\u2192 It makes it hard for clients to stay focused.<\/p>\n\n\n\n<p>Your only defense: Become a master communicator and interrupt the media with your own broadcast.<\/p>\n\n\n\n<p>\u2192 More communication, more frequently to prospects and clients.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your biggest competitor as a financial advisor isn&#8217;t who you think it is. \u2192 It&#8217;s not other advisors. \u2192 It&#8217;s not the Robos. Your real obstacle to growth is [pause] the media. \u2192 The media pushes negative news. \u2192 It plays on clients&#8217; fears. \u2192 And worse, social media creeps into grandma&#8217;s Facebook feed. Media&#8230;<\/p>\n","protected":false},"author":2,"featured_media":7211,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[23],"tags":[61,37,51,73],"class_list":["post-7210","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-by-advisors","tag-advisor-tips","tag-client-communication","tag-financial-advisor","tag-financial-advisor-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts\/7210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/comments?post=7210"}],"version-history":[{"count":0,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts\/7210\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/media\/7211"}],"wp:attachment":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/media?parent=7210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/categories?post=7210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/tags?post=7210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}