{"id":7194,"date":"2025-01-20T17:09:16","date_gmt":"2025-01-20T17:09:16","guid":{"rendered":"https:\/\/www.blueleaf.com\/blog\/embrace-the-obvious-to-counter-confusing-technology-writes-blueleaf-ceo-in-advisor-perspectives\/"},"modified":"2025-01-20T17:09:16","modified_gmt":"2025-01-20T17:09:16","slug":"embrace-the-obvious-to-counter-confusing-technology-writes-blueleaf-ceo-in-advisor-perspectives","status":"publish","type":"post","link":"https:\/\/www.blueleaf.com\/blog\/embrace-the-obvious-to-counter-confusing-technology-writes-blueleaf-ceo-in-advisor-perspectives\/","title":{"rendered":"Embrace the Obvious to Counter Confusing Technology, Writes Blueleaf CEO in Advisor Perspectives"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cBe bold and innovate with your clients, and it will favor you,\u201d writes Blueleaf CEO John Prendergast in his latest article in <em>Advisor Perspectives<\/em> called \u201cEmbracing the Obvious.\u201d<\/p>\n<\/blockquote>\n\n\n\n<p>\u201cMy team interacts with advisors\u2019 clients all day long,\u201d writes John.&nbsp; \u201cWhen experimenting with new solutions, we often present a choice, A or B. The key isn&#8217;t that they may like B better; it\u2019s \u201cWhy?\u201d \u201cWhy does that work better for you than A in solving this issue?\u201d<\/p>\n\n\n\n<p>\u201cIf you do the same with your clients, after several conversations, a consensus will emerge. That will lead to a much better solution than \u201cWhat do you want?\u201d&nbsp; It\u2019s about being iterative. Including clients in your innovation process will strengthen your relationships and improve your client service.\u201d<\/p>\n\n\n\n<p>Much of our technology is complex and confusing, writes John. The goal of the Blueleaf team is to put preconceptions aside and develop solutions that are as obvious and easy to navigate as an iPhone.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.blueleaf.com\/wp-content\/uploads\/2025\/01\/1_tight_shot_john_3-1.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.blueleaf.com\/wp-content\/uploads\/2025\/01\/1_tight_shot_john_3-1.jpg\" alt=\"\" class=\"wp-image-6146\" style=\"width:307px;height:320px\" width=\"307\" height=\"320\"\/><\/a><\/figure>\n\n\n\n<p>See the full article <a href=\"https:\/\/www.advisorperspectives.com\/articles\/2023\/10\/31\/embracing-the-obvious\">Embracing the Obvious<\/a> in <em>Advisor Perspectives<\/em>.<\/p>\n\n\n\n<p>See <a href=\"https:\/\/www.advisorperspectives.com\/search?author=John%20Prendergast\">all of John\u2019s articles in <em>Advisor Perspectives<\/em><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cBe bold and innovate with your clients, and it will favor you,\u201d writes Blueleaf CEO John Prendergast in his latest article in Advisor Perspectives called \u201cEmbracing the Obvious.\u201d \u201cMy team interacts with advisors\u2019 clients all day long,\u201d writes John.&nbsp; \u201cWhen experimenting with new solutions, we often present a choice, A or B. The key isn&#8217;t&#8230;<\/p>\n","protected":false},"author":2,"featured_media":7190,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[30,139],"tags":[61,37,62,51],"class_list":["post-7194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsroom","category-views","tag-advisor-tips","tag-client-communication","tag-communication","tag-financial-advisor"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts\/7194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/comments?post=7194"}],"version-history":[{"count":0,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/posts\/7194\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/media\/7190"}],"wp:attachment":[{"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/media?parent=7194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/categories?post=7194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.blueleaf.com\/wp-json\/wp\/v2\/tags?post=7194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}